A Summary Of The Most Important Digital Media Findings For 2020 . Tip#91

[FrankJScott]

The coronavirus crises has significantly raised the level of news consumption in major media outlets in all countries we conducted studies prior to and following the outbreak. The number of people who depend on television news as their primary source of information has increased dramatically as more people identify the channel as their primary source of information. The temporary relief is welcome following a lengthy period of decline. Printing of newspapers has decreased as lockdowns impede physical distribution, and is almost certainly increasing the transition towards an all-digital future. However, the majority of countries have seen a dramatic rise in the usage of social media and internet. WhatsApp was the most popular, with the largest overall growth, with increases by ten percent in some countries. In other countries, over half of those surveyed (51 percent) utilized an open or closed online group to share information, connect or participate in a local support network.

As of April 2020 trust in the coverage of the media of COVID-19 was quite high in every country, and at an equal level with national governments and significantly higher than for individuals politicians. Concerning COVID-19 information, media trust was twice as high on social networks, messaging services, and video platforms than it was for the media. The concerns of the world about misinformation are still very high, as we can see from our bigger January data. Nearly half of the sample were concerned about information on the internet, even before the coronavirus crises. While domestic politicians are the primary source of misinformation most often, in some countries (including the United States), people who consider themselves right-wing blame the media more. Facebook is the main platform for disseminating false information all over the world. However, WhatsApp is seen as being more responsible in the areas that are part of the Global South like Brazil as well as Malaysia.

We discovered that less than four in ten people believe that news is more reliable than they trust in our survey in January around the globe. This represents an increase of four percentage points over the year before. Only 46 percent of those polled said they trust information they've used. Public broadcasters are witnessing their credibility eroded due to political partisans of both the right- and left-leaning sides because of the increasing uncertainty and political polarisation. Our survey shows that 60% of respondents still prefer information that is neutral to their views, whereas only 28 percent are influenced by news that reinforces or reflects their beliefs. Although partisan preferences in the United States have slightly increased from 2013 to 2013, our study shows that a majority of Americans still prefer news that is impartial or that reflects their viewpoints.

People would prefer news media to report falsified statements from politicians as they adapt to changing communication methods (52 percent) The public is less comfortable with ads for political causes on search engines or social media than with the ones on television. In reality, the majority of people (58 percent) prefer to have platforms to prevent ads which might include false claims. The United States has seen significant increases in online news payments, with the increase being 42% in Norway (+8) and an increase of 20% in the United States (+4). Other markets have seen less increases. It is important that most people still don't pay for news online in all countries although certain publishers have reported an increase in payments.

For subscribers, the most important thing is the uniqueness and quality of the content. Subscribers believe they are getting higher quality information. However, a lot of people are content with the news they get for free. We have a significant proportion of non-subscribers (40% USA, 50% UK) who think that no one can convince them to sign up. The more expensive subscriptions (e.g. Norway and the USA in which a higher portion of subscriptions are with major national brands), about a third and half, respectively. The two countries have a substantial majority of customers who subscribe to several subscriptions, and also an additional specialist publication or local newspaper. For radio din judetul Alba Romanian commercial radio station. The format is 60% news and 40% music. They have a variety of programming that is geared towards their audience. They are attracted to news, contests, and interviews but also enjoy debates, cultural shows and music.

In many countries local newspapers and websites are the primary source of news on the region or town in question that reach four in ten (44 percent) each week. But we find that Facebook and other social media sites are being used by nearly 33% (31%) for local information and news, placing more pressure on businesses as well as their business models. Access to news is getting more widespread. All over the world only a quarter (28%) prefer to start their news experiences via a website or app. Generation Z, those between the ages of 18 and 24 prefer accessing news on Twitter and Facebook. Instagram news use has increased by more than a quarter across all age groups. This trend is likely to continue for the next year.

To counter the rise of multiple platforms, publishers have been trying to connect directly with consumers via email and mobile alerts. In the United States one in five (21%) use a news email every week, and for nearly half of these it is their primary way of getting news. Northern European countries were slow to adopt news email channels. Finland has only 10 percent who utilize news via email. While the use of podcasts has grown dramatically in the past year, the coronavirus lockdowns could have temporarily reversed the trend. Half of respondents across countries (50 percent) think that podcasts provide greater depth and comprehension than other forms of media. Meanwhile, Spotify has become the number one destination for podcasts across several countries, surpassing Apple's podcast app.

While almost seven in ten (69 percent) believe that climate change poses the greatest threat to our lives, a significant minority of Americans, Sweden, Australia and Australia do not agree. These people tend to be right-leaning and older. Younger groups have access to a lot of news about climate change through social media and by following activists such as Greta Thunberg. Amazon Echo and Google Home are two examples of smart devices that continue to gain popularity. In the UK, usage for any purpose has grown from 14% to 19 percentage to 19%, Germany from 7%-12% and South Korea from 9%-13%. Despite these gains however, the use of news is lower in all markets.