Advertisers are increasingly investing in Android.

[Gina]

ATT is poisonous!! Advertisers are increasingly investing in Android as iOS requires apps to ask users for permission before tracking.

Companies that advertise on smartphone platforms Joker Gaming have begun to invest in the Android platform after Apple launched an App Tracking Transparency (ATT) system that requires every app to ask for user permission. Track data used in advertising in the past April.

The Wall Street Journal has stated that after Apple launched the ATT system in April last year. Only 33% of users allow apps to be tracked for advertising purposes, while 67% don't allow apps to be tracked. That's why the number of advertisers running on the iOS platform dropped to just a third between June 1 and July 1, but the Android platform saw a 10% increase in ads.

The reason why advertisers invest less in the iOS platform is because the data is not detailed. and to be processed less efficiently compared to the price to be paid

However, this App Tracking Privacy feature is currently not only iOS, because last May, Google (Google) has launched a similar feature. That will come with Android 12 that will be released later this year.

[KurtHoward]

I really love to spend my free time with online Android games. You can look at the mod file for a list of recommendations if you are interested.